Methods of Critical Discourse Analysis


Edited by: Ruth Wodak & Michael Meyer

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  • Series Information

    INTRODUCING QUALITATIVE METHODS provides a series of volumes which introduce qualitative research to the student and beginning researcher. The approach is interdisciplinary and international. A distinctive feature of these volumes is the helpful student exercises.

    One stream of the series provides texts on the key methodologies used in qualitative research. The other stream contains books on qualitative research for different disciplines or occupations. Both streams cover the basic literature in a clear and accessible style, but also cover the ‘cutting edge’ issues in the area.


    David Silverman (Goldsmiths College)


    Michael Bloor (University of Wales, Cardiff)

    Barbara Czarniawska-Joerges (University of Gothenburg)

    Norman Denzin (University of Illinois, Champaign)

    Barry Glassner (University of Southern California)

    Jaber Gubrium (University of Florida, Gainesville)

    Anne Murcott (South Bank University)

    Jonathan Potter (Loughborough University)


    Doing Conversational Analysis: A Practical Guide

    Paul ten Have

    Using Foucault's Methods

    Gavin Kendall and Gary Wickham

    The Quality of Qualitative Evaluation

    Clive Seale

    Qualitative Evaluation

    Ian Shaw

    Researching Life Stories and Family Histories

    Robert L. Miller

    Categories in Text and Talk: A Practical Introduction to Categorization Analysis

    Georgia Lepper

    Focus Groups in Social Research

    Michael Bloor, Jane Frankland, Michelle Thomas, Kate Robson

    Qualitative Research Through Case Studies

    Max Travers

    Qualitative Social Work Research

    Ian Shaw and Nick Gould

    Methods of Critical Discourse Analysis

    Ruth Wodak and Michael Meyer


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    This book could not have been written without the help of many people. We wish to express our gratitude to them all.

    In particular, we appreciate the discussion and work with the student participants at our seminar on Critical Discourse Analysis (CDA) which we organized at the Department of Linguistics of the University of Vienna in the summer of 1999. This panel provided an important stimulus for our plan to publish a book on CDA.

    We appreciate the collaboration with the authors of the contributions to this book: Siegfried Jäger, Teun van Dijk, Norman Fairclough and Ron Scollon. Not only did they write interesting papers, but they submitted them (almost) on schedule, and accepted our criticism and comments with understanding and patience.

    Bryan Jenner has been indispensable in helping to mould our badly structured non-native English in an acceptable form. Michael Carmichael and Lauren McAllister at Sage were very supportive editors who contributed positively to the final result.


    Norman Fairclough is Professor of Language in Social Life at Lancaster University in the UK. He has written extensively on critical discourse analysis. His main publications include: Language and Power (1989), Discourse and Social Change (1992), Media Discourse (1995), Critical Discourse Analysis (1995), Discourse in Late Modernity (1999) (with Lilie Chouliaraki) and New Labour, New Language? (2000). He is currently working on language in new capitalism, an introduction to text and interaction analysis for social researchers, and on the theorization of discourse within critical realism.

    Siegfried Jäger is Professor of German Language at the Gerhard Mercator University in Duisburg, Germany. He is also head of the Institute of Language and Social Research (DISS), a member of the board of the International Association for the Study of Racism (IASR), and a coeditor of Discourse and Society. His main publications are: BrandSätze. Rassismus im Alltag, fourth edn, Duisburg 1996, Kritische Diskursanalyse. Eine Einführung, second edn, Duisburg 1999. His main areas of research are speech act theory, sociolinguistics, discourse theory and discourse analysis. His research is focused on right-wing extremism, racism, militarism and bio-power.

    Michael Meyer is an Assistant Professor at the Department of Management and Organizational Behaviour at the Vienna University of Economics and Business Administration. His main areas of research are social systems theory, qualitative methods, and organization theory. His recent research concentrates upon careers and social capital in and between organizations. His main publications are: Methods of Texts and Discourse Analysis (with Stefan Titscher, Ruth Wodak and Eva Vetter, London: Sage 2000), Text und Gegentext (with Stefan Titscher, Soziale Systeme 2 1998).

    Ron Scollon is Professor of Linguistics in the Department of Linguistics, Georgetown University in Washington, DC and editor of the journal Visual Communication. His interests include mediated discourse, multimodal discourse, the sociolinguistics of literacy, and the relationships among technologies of communication and sociolinguistic analysis. His two most recent books are Mediated Discourse: The Nexus of Practice and Intercultural Communication: A Discourse Approach (2nd edn) (with Suzanne Scollon).

    Teun A. van Dijk is Professor of Discourse Studies at the University of Amsterdam, and Visiting Professor at the Universitat Pompeu Fabra, Barcelona. After earlier work in literary studies, text grammar and the psychology of text comprehension, his research in the 1980s focused on the study of news in the press and the reproduction of racism through various types of discourse. In each of these domains, he has published several books. His present research in critical discourse studies focuses on the relations between power, discourse and ideology. His latest book is Ideology (Sage, 1998). He founded the international journals TEXT, Discourse and Society and Discourse Studies, and still edits the latter two. He is editor of the four volume Handbook of Discourse Analysis (1985) and of the new two volume Discourse Studies. A Multidisciplinary Introduction (Sage, 1997). He has lectured widely in Europe and the Americas, and was visiting professor at several universities in Latin America.

    Ruth Wodak is Professor of Applied Linguistics and Discourse Analysis at the Department of Linguistics, University of Vienna and also Research Professor and Director of the Research Centre on Discourse, Politics, Identity at the Austrian Academy of Sciences ( She has received many awards including 1996 Wittgenstein Prize for Elite Researchers. She also holds many visiting professorships (Stanford, Minnesota, Georgetown, Uppsala). She is editor of Language and Politics, co-editor of Discourse and Society, editor of the series Diskursforschung (Passagenverlag), Sprache und Kontext (Lang Verlag), Discourse in Politics, Culture and Society (Benjamins). Her areas of research include discourse and politics, methodology in CDA, racism and anti-Semitism, gender, organizational discourse. Recent publications include Racism at the Top, 2000 (with Teun van Dijk), Discursive Construction of National Identity, 1999 (with Rudi de Cillia, Martin Reisigl, Karin Liebhart), Disorders of Discourse, 1996, Discourses on Unemployment in the European Union, 2000 (with Peter Muntigl and Gilbert Weiss), Discourse and Discrimination, 2001 (with Martin Reisigl), Gender and Discourse, 1997.

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