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In: Men, Masculinity, and the Media
Chapter 13: Redesigning Men: Hegemonic Masculinity in Transition
Culture is a struggle for meanings as society is a struggle for power.
The struggle for meaning is here, and it is a struggle of and for political criticism …
This chapter attempts to think through some issues pertaining to the critical cultural analysis of the representation of men and masculinity on American prime-time television. There are many pitfalls that arise in such an endeavor, and there is a need to be reflexive about the location from which one (in my case, as a white, male, heterosexual academic) speaks and writes about masculinity, or as Tulloch (1990, p. 6) has put it, the “desires, practices, assumptions and discourses which make up one's agency as ...
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