- Subject index
The European media landscape is changing profoundly. In this wide-ranging and timely text, members of the Euromedia Research Group examine the ways in which national and supranational policy is reacting to these changes. The contributors consider: the consequences for broadcasting systems of satellite and cable delivery; the fate of public broadcasting under deregulation; the changes currently affecting print media and newspapers; the impact of media changes for political and social cultural life; and the significance of the Internet, the first true fruit of the telematic revolution in communication.
Chapter 1: Changing Media and Changing Society
Changing Media and Changing Society
In the late twentieth century we take for granted the centrality of mass-media communication to social life. However, its role in society is highly contested (Raboy and Dagenais, 1992: 1). Under changing conditions, new media structures and other societal changes make it relevant to consider the role of mass media afresh. In New Media Politics (McQuail and Siune, 1986), the Euromedia Research Group focused on technological developments regarding mass media and the political reactions which have followed, examining changes in the Western European broadcasting structure and on the types and models of national broadcasting. Later, in Dynamics of Media Politics (Siune and Truetzschler, 1991), our focus was on the internal and external forces to which the mass ...