Summary
Contents
Subject index
This book takes students and practitioners through the process of making strategy in easy-to-follow steps, showing the reader how to identify the true goals of the organization and develop a clear action plan for achieving them. These techniques can be used to develop a business model and manage key strategic issues for teams, units and departments, as well as for a complete organization. The Second Edition includes more real-life examples, added resource appendices, and deeper guidance in identifying and developing the distinctive competencies unique to individual organizations.
This text has a companion website with instructor resources including teaching notes and lecture slides.
Stakeholder Analysis and Management
Stakeholder Analysis and Management
‘To have a good enemy, choose a friend; he knows where to strike’ (Diane de Poitiers, 1499–1566, Mistress of King Henri II of France)
Probably one of the most important outcomes of a strategy making journey, for any organization, public or private, is that of developing a way of better managing the interface between the competing demands of different stakeholders. To a greater extent than probably any other factor to be considered on the journey, stakeholders determine the ability of an organization to achieve its aspirations. Understanding and appreciating the significance of stakeholders comes through an assessment of the stakeholders’ interpretation of the strategic behaviour, of the strategic future, of the past performance of the organization, and of their ...
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