The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.
Commercial Radio (Independent Local Radio/ILR)
(Independent local radio/ILR)
The Conservative Party election manifesto of 1970 contained a commitment to introduce competition into radio for the first time. It had been a long political battle. Ten years earlier, the Pilkington Committee (1962) had concluded that a radio system funded by advertising revenue was incompatible with the needs of a local audience. Harold Wilson's Labour Government was opposed to the concept and the idea took hold that the spectrum for radio broadcasting was finite (Crook, 1998: 261). The runaway success of pirate radio, many of which had something of a local identity, demonstrated the existence of an audience who wanted something other than the BBC (Harris, 1970). So did the existence and success of ...