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Circulation
Circulation

The number of copies of an edition in a particular print medium (e.g. a newspaper, a magazine, a book, etc.) sold or otherwise distributed. In the USA, the largest daily newspaper is USA Today, with a circulation of around 2,200,000; the largest Australian daily is the Herald Sun (nicknamed the Hun) with a circulation of 553,000; in France, the largest is the regional newspaper Ouest France with a circulation of around 872,000; while in Britain, the largest circulating daily has for some time been the Sun, at around 3,250,000 copies.

Various organizations count and assess national circulations, primarily ‘to provide useful and timely information about the circulation of printed media for advertisers, advertising agencies, publishers and general use’ (http://www.ojd.es). This job is performed by the OJD ...

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