The SAGE Key Concepts series provide students with accessible and authoritative knowledge of the essential topics in a variety of disciplines. Cross-referenced throughout, the format encourages critical evaluation through understanding. Written by experienced and respected academics, the books are indispensable study aids and guides to comprehension. Key Concepts in Journalism offers a systematic and accessible introduction to the terms, processes, and effects of journalism;a combination of practical considerations with theoretical issues; and further reading suggestions. The authors bring an enormous range of experience in newspaper and broadcast journalism, at national and regional level, as well as their teaching expertise. This book will be essential reading for students in journalism, and an invaluable reference tool for their professional careers.
Bernard Ingham, press secretary to Margaret Thatcher from November 1979 to 1990 described the role of the PMPS as ‘a bridge … between media and government’ (Ingham, 1991: 164). Ingham orchestrated a two-way flow of political communications informing the Prime Minister about media reporting of her government but also advising her about what information to release to the media: and with what spin! In brief, the role of the PMPS is to handle all aspects of the Prime Minister's press relations.
George Steward, an official from the Foreign Office News Department, was the first Press Secretary appointed in 1931 by Ramsey MacDonald, who wanted professional advice on how to handle the Conservative-dominated press (Cockerell et al., 1984: 37). ...