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Press Baron
Press baron

National newspapers have traditionally been owned by powerful and rich businessmen known as press barons, although these proprietors are now often referred to as media moguls, largely as a result of cross-media ownership.

Seymour-Ure says barons ‘were often supreme egotists: flamboyant, assertive, idiosyncratic, ostentatious, ruthless – yet inspiring great loyalty and affection. A newspaper suits such behaviour…it is a natural tool for the autocrat.’ Despite great wealth, they were not out to maximize profits. Some press owners were self-made businessmen, while others inherited newspapers, as in the case of Rupert Murdoch, whose father built an empire in Australia which his son has since done on a world scale. Other heirs were not as successful; Beaverbrook's Express group did not prosper under his son, ...

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