• Summary
  • Contents
  • Subject index

Traditional news values no longer hold: infotainment has the day. Journalism is in a terminal state of decline. Or so some contemporary commentators would argue. Although there has been a great diversity in format and ownership over time, Conboy demonstrates the surprising continuity of concerns in the history of journalism. Questions of political influence, the impact of advertising, the sensationalisation of news coverage, the 'dumbing down' of the press, the economic motives of newspaper owners - these are themes that emerge repeatedly over time and again today. In this book, Martin Conboy provides a history of the development of newspapers, periodicals and broadcast journalism which· enables readers to engage critically with contemporary issues within the news media· outlines the connections, as well as the distinctions, ...

Journalism and the Coming of Mass Markets
Journalism and the coming of mass markets
Introduction

It would be no exaggeration to say that modern journalism began in 1896 - on 4 May 1896, to be precise. This was not because of any single innovation in format or technology but in the way that Alfred Harmsworth's Daily Mail, launched on that day, managed to draw a complex range of technical, commercial and textual features into one publication. An astute awareness of the requirements of advertisers, a recognition of the social aspirations of a class of new reader, an ability to produce economies of scale in production, and the organizational genius to be able to distribute this rapidly and effectively, enabled it to become the first truly mass circulation ...

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