• Summary
  • Contents
  • Subject index

In this engaging and practical book, authors Lisa K. Gundry and Jill R. Kickul uniquely approach entrepreneurship across the life cycle of business growth—offering entrepreneurial strategies for the emerging venture, for the growing venture, and for sustaining growth in the established venture. Written from the point of view of the founder or the entrepreneurial team, the book offers powerful and practical tools to increase a venture’s potential for success and growth.

The Evolving Management Team
The evolving management team

Good leaders make people feel that they're at the very heart of things, not at the periphery. Everyone feels that he or she makes a difference to the success of the organization. When that happens people feel centered and that gives their work meaning.

—Warren Bennis

People are definitely a company's greatest asset. It doesn't make any difference whether the product is cars or cosmetics. A company is only as good as the people it keeps.

—Mary Kay Ash, founder of Mary Kay cosmetics

The great leaders are like the best conductors—they reach beyond the notes to reach the magic in the players.

—Blaine Lee, founder of FranklinCovey
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