Previous Chapter Chapter 12: Communication Accommodation Theory: “When in Rome …” or Not! Next Chapter

  • Citations
  • Add to My List
  • Text Size

Communication Accommodation Theory: “When in Rome …” or Not!
Communication accommodation theory: “When in Rome …” or not!
HowardGiles1

People can vary their communicative styles and strategies in ways that reflect their differing personalities and temperaments, roles and relationships, and social identities. The verbal and nonverbal outcomes selected have significant social meanings: some, such as British Standard English, are lauded, and others, such as so-called “gayspeak,” are often stigmatized. Indeed, the same communicative act will be appreciated by some, yet abhorred by others—as with the case of a baseball cap worn backwards. Such differences in interpersonal communicative styles are abundant, varying by ethnicity, occupational status, gender, age, and so on.

Purpose and Paradigmatic Assumptions

As an arguably paradigm case of such interpersonal tensions in language choice, recent attention has ...

Looks like you do not have access to this content.

Login

Don’t know how to login?

Click here for free trial login.

Back to Top

Copy and paste the following HTML into your website