Summary
Contents
Subject index
Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly and engaging support it takes you from the very beginning to the very end.
Beginning your Research
Section Guide
So far you will have covered a general introduction to the world of research but we have not yet looked in any depth at how this is applied to your project. In this part, you will look more deeply at the project, how it will be structured, the support you can expect and the question of ethics in your approach to your project. At the end of this section, you will learn about the two basic approaches to research, and you will be asked to reflect on which you feel more comfortable with. In later sections we will consider how the choice of which approach you feel more comfortable with has implications for the design of your ...
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