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Enrico Bertacchini & Walter Santagata

In: Cultural Expression, Creativity and Innovation

Chapter 2.2: Creativity Indexes

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Creativity Indexes
Creativity indexes
EnricoBertacchini and WalterSantagata
Defining Creativity

Creativity has long been recognized as an invaluable source for new ideas and products that have social, cultural and economic value. However, no single substantive definition of creativity is as yet accepted, and despite the great advances that have been made recently in the behavioral and cognitive sciences, we continue to lack a clear understanding of how creativity comes about, of how it springs from the interaction between the human mind and its complex relationships with the social and natural environment. For the purposes of this contribution,1 we therefore group existing work into three main approaches:

  • Creativity is considered as a rare occurrence that comes from human ‘insight’, arising out of new connections between remote associations (Mednick, 1962) or ...

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