Summary
Contents
Subject index
Creativity is an acquired skill, one that improves with practice. Cracking the Creativity Code shows you how!
This book provides a proven method for generating world-changing ideas. It empowers individuals who have given up on their innate creativity, who believe that they have lost their creative powers through years of disuse.
In a light, entertaining style, the authors describe their unique, structured approach to creativity. To bring the reader closer to this lost art, the authors present a ‘Zoom in, Zoom out, Zoom in’ technique to make ‘creation’ more accessible to everyone.
Reinvigorate your personal creativity machines—once turned on, it will generate an unending stream of novel ideas that can change the world.
The Last Chapter: How Come Nobody Thought of That Before?
The Last Chapter: How Come Nobody Thought of That Before?
So, dear reader, you are about to flip to the last chapter to see what you might get out of this book, after reading it. Am I right? Almost every reader does this. So do I.
Publishers and authors believe naively that their readers are obedient and disciplined, who wouldn't dare skip to the next page before finishing the current one.
I have hair-raising news for them. In the dark, when nobody's looking, crafty readers tend to skip dull or unimportant parts and look for the real meat, which is often at the book's end. The solution to the mystery, the happy, sad, or surprising end, the main ...
- Loading...