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By: Darrell Y. Hamamoto

In: Children & Television: Images in a Changing Sociocultural World

Chapter 14: They're So Cute When They're Young: The Asian-American Child on Television

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They're So Cute When They're Young: The Asian-American Child on Television
They're so cute when they're young: The Asian-American child on television
DarrellY.Hamamoto
Controlling Images

The purpose of this chapter is to examine the representation of the Asian-American child on independent and network television programs. It will be argued that the Asian-American child as portrayed on television is but one of many “controlling images” that are applied to Asian Americans in general. The “evil genius,” “benign mystic,” “sidekick,” “helping professional,” and “newscaster” (female only) are other common examples of controlling images that are part of the Asian-American child's socialization experience. More specifically, the Asian-American child as a television “type” is often used to advance a host of social meanings that are largely congruent with the dominant liberal democratic ...

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