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Fans and Enthusiasts
Fans and enthusiasts

One of the central arguments in this book has been about the transformation in the nature of audiences. In this chapter we illustrate this argument further by treating fans and enthusiasts as a form of skilled audience. Through fan activity – which clearly involves the deployment of imagination fuelled by the media in an imagined community – people are helped to construct particular identities. We have two additional reasons for introducing the topic of fans and enthusiasts. First, it can be suggested that much of the literature on fans, at least in its early stages, was driven by concerns which arose from the Incorporation/Resistance paradigm. Thus, for example, the studies were concerned to examine the way in which sectors of ...

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