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Chapter 13: Writing to Be Competitive
This chapter is about writing a well-organized and persuasive grant application. It presents strategies that can enhance the clarity of the project plan and evoke thought in the reviewer. Because the reviewer has only the application from which to glean answers to questions, an application must communicate the project plans and the rationale for those plans in a clear and concise manner and be persuasive about the importance of the project. Your goal is to evoke in the reviewer the same intellectual excitement and urgency that the project evokes in you.
Previous chapters have also dealt with communication—communication with collaborators, administrative officials and staff, and funding personnel. The critical element of these communication situations, both written and oral, is ...