Chapter 1: A Short Introduction to the Case Study Method Next Chapter

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A Short Introduction to the Case Study Method
A short introduction to the case study method

The term case study can have different meanings. For instance, Yin (1984) has a well-known book that explains the case study as a research method. That book details how case studies can be used to collect data and answer research questions. This is not a research methods book, it is a book designed for courses in crisis communication and crisis management. In this book, the term case study refers to a type of educational tool, the case study method to be more precise. The case study method has students learn by analyzing real-life situations. This book utilizes crisis cases as a focal point for analysis. Learning occurs as students ...

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