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Spin, Corporate

  • By: Jeanetta D. Sims
  • In: Encyclopedia of Deception
  • Edited by: Timothy R. Levine
  • Subject:Interpersonal Relationships, Interpersonal Communication, Moral Development

Based on the perspectives of many, corporations have been deceiving the public for years through corporate spin. Corporate spin is the process used to subvert the interests of the public in order to further a corporation's interests and to accomplish an ...

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