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Organizational Identity Theory

  • By: Cliff Scott
  • In: Encyclopedia of Communication Theory
  • Edited by: Stephen W. Littlejohn & Karen A. Foss
  • Subject:General Media, Communication & Cultural Studies, Communication Theory

Organizational identity theory (OIT) attempts to address how employees' self concepts shape and are shaped by the attachments they make in the workplace. Grounded in symbolic interactionism, OIT considers how meaning, language, and thought constitute our sense of belongingness in ...

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