• Entry
  • Reader's guide
  • Entries A-Z
  • Subject index

Behavioral Contracting

Description of the Strategy

A hallmark of the earliest forms of behavioral research and therapy was the rapid and repeated manipulation of potent stimuli in experimental or clinical settings. Indeed, early learning research conducted by Pavlov, Watson, Cover Jones, and others showed that the repeated pairing of evolutionarily significant events such as intense auditory stimuli or food (e.g., unconditioned stimuli) with previously neutral events (conditioned stimuli) under certain conditions (e.g., deprivation) could have a powerful effect on learning, including the acquisition and extinction of fear responses. As Skinner began to formulate his own brand of behaviorism, a new term, contingency, was introduced. Although initially the term described relations between antecedents, behaviors, and their consequences, it became apparent that the verbal specification of relations ...

    • Loading...
    locked icon

    Sign in to access this content

    Get a 30 day FREE TRIAL

    • Watch videos from a variety of sources bringing classroom topics to life
    • Read modern, diverse business cases
    • Explore hundreds of books and reference titles